At PXM Fitness, protecting your privacy is a top priority. This Privacy Policy details our practices regarding how we gather, utilize, and disclose information supplied to us, including through this Site. We encourage you to carefully read this policy prior to submitting any personal details to PXM Fitness, whether online or offline. If you have questions, please reach out to us at info@pxmfitness.com.
To review additional terms that regulate your usage of our website, please see our Terms and Conditions section.
Scope
This Privacy Policy applies to any information collected by Powered By Movement LLC, along with its subsidiaries and affiliates (collectively, “PXM”), as well as communications sent by PXM Fitness. It covers details you submit through the PXM Fitness Website (www.pxmfitness.com) and the PXM Mobile Application. Accessing or using either platform signifies that you agree to this Privacy Policy and consent to the data practices described herein.
PXM Fitness is committed to protecting your privacy: we never rent or sell your personal information to anyone under any circumstances. We share or utilize your information exclusively for the following purposes:
- Service Improvement: Evaluating PXM Fitness Website usage to enhance user experience.
- Order Fulfillment: Processing and delivering requests for our products and services.
- Direct Communications: Sending update emails to the address provided during registration, if you opt-in to receive news and updates.
- Operations & Security: Conducting market research, planning projects, resolving technical issues, and preventing errors, fraud, or illegal activities.
- Trusted Service Providers: Sharing data with third-party contractors assisting PXM Fitness who are bound by identical privacy obligations.
- Legal Compliance & Policy Enforcement: Upholding the PXM Fitness Terms and Conditions and fulfilling obligations outlined in this Privacy Policy.
To help PXM Fitness ensure your personal details remain accurate, please update your account information whenever your email address, phone number, or home address changes.
Our policy strictly prohibits knowingly collecting personal information from children under thirteen years old. Should we discover that a user under thirteen has submitted personally identifiable data through the Site, we will promptly delete that information from our system records.
Utilizing Non-Personally Identifiable Data to Enhance Your Experience
When you access the PXM Fitness Website, we work with authorized third-party partners (such as Google) to collect non-personally identifiable, aggregate information regarding your visit. This includes tracking metrics like total site visitors, peak usage times, visited pages, referring domain names (such as google.com or yahoo.com), web browser types (including Google Chrome, Firefox, or Microsoft Internet Explorer), general geographic regions, and overall browsing patterns.
Additionally, our servers automatically log standard system details transmitted by your browser whenever you access our site. These server logs record details such as the date, time, and duration of your visit, the specific pages accessed, your frequency of visits and purchases, your computer’s IP address, your browser type, your originating domain, and one or more unique identification cookies.
To personalize and streamline your browsing experience, we also utilize cookie technology. Stored directly on your computer’s hard drive, a cookie helps us recognize returning users and manage active features, such as retaining items in your Gym Bag as you move between pages. While declining or blocking cookies may prevent you from utilizing certain features, you will still be able to access the PXM Fitness Website. Cookies do not contain personally identifiable details.
We assign you a unique internal identifier to help keep track of your future visits. We use this information to gather aggregate demographic information about our visitors, and we use it to personalize the information you see on the PXM Fitness Website and the emails you receive from us (should you grant us permission to send emails to you). We keep this information for our internal use; we do not share it with others. This information is in no way tied to your personal information, including your email address.
PXM Fitness may also use non-personal identifiable information for internal business and marketing purposes and to help administer and improve the PXM Fitness Website for your shopping experience. We may use the information you provide in aggregate form for internal business purposes to analyze trends and site traffic patterns.
Pixel tags, tracking buttons, and comparable technologies are employed whenever you browse the PXM Fitness Website or view our emails. These tools allow us to monitor page visits, identify supported email formats, and deliver a more personalized user experience. Furthermore, data collected via tracking links and pixel tags may be integrated with your personally identifiable information.
Limiting Personal Information Collection and Usage
“Personally Identifiable Information” refers to details that identify you as an individual, including your full name, mailing address, phone number, email address, date of birth, or payment card information.
We gather this information to deliver a tailored browsing and shopping experience on the PXM Fitness Website and to serve your needs effectively. Specifically, we may utilize your personal details to:
- Process, fulfill, and track product purchases and orders.
- Respond to your inquiries, reviews, comments, or requests.
- Deliver promotional communications and newsletters when requested.
- Reach out regarding your orders whenever necessary.
- Produce web analytics and user insights to support marketing strategies.
Your personal information is collected when you interact with us via email, phone, written correspondence, or the website—such as when creating an account, registering, signing up for newsletters, submitting reviews, or participating in contests, surveys, and promotions. To complete and monitor orders submitted through the website, we require details such as your name, email, billing and shipping address, phone number, and credit card number with expiration date. We may also keep history of your product purchases. While providing personal information is entirely voluntary, declining to provide requested details may restrict your access to certain services.
To improve site design and refine future marketing efforts, we may integrate the information you provide with additional personal data in our records or from third-party sources (including demographic and purchase history). We strictly refrain from selling or renting your email address to third parties for marketing purposes.
Additionally, we may share your personal information with trusted service providers and partners—including affiliates, advertisers, and potential business partners—solely to carry out essential business functions on our behalf. These functions include payment processing, order fulfillment, customer support, and data or marketing analysis. These service providers are legally obligated to maintain complete confidentiality and are restricted from using your data for any other reason.
Where required for legal compliance or fraud prevention, we may disclose relevant personal information as deemed necessary. In the event that PXM Fitness undergoes an acquisition or transfer of assets, your personal information may be transferred to the acquiring entity, bound by the original terms provided.
How to Opt Out of Targeted Advertising
You may use the NAI opt out tool here, which will allow you to opt out of seeing personalized ads from us and from other NAI approved member companies.
You may opt out of receiving personalized ads from other companies that perform ad targeting services, including some that we may work with as Advertising Partners via the DAA website here.
Your Security Is Essential to Us
To safeguard your personal data both online and offline, security for the PXM Fitness Website and Mobile Application adheres strictly to industry standards. Your personally identifiable information is maintained on computer servers within a controlled environment designed to prevent unauthorized access, disclosure, or misuse. We utilize encryption, firewalls, and current technological measures to secure marketing data transmissions. Additionally, whenever a secure connection is established between your browser and our website, all transmitted data is encrypted to protect it from third-party viewing.
PXM Fitness is committed to ensuring full transaction security across the PXM Fitness Website. Orders submitted on the site are encrypted using Secure Socket Layer (SSL) technology—an industry standard employed by online vendors to safeguard digital commerce. SSL encryption prevents unauthorized interception or decoding of data sent over the connection. Browsers like Internet Explorer, Safari, and Firefox signify a secure connection via a locked padlock icon on their status bar. Google Chrome displays a green locked padlock to the far left of the status bar, while Firefox highlights the address bar in yellow when connected securely. Furthermore, a secure transaction is indicated when the prefix in your browser’s address bar displays “https://” instead of “http://”, where the “s” denotes a secure connection. If the padlock is unlocked, missing, or the URL protocol omits “https://”, exchanged data may be vulnerable to outside observation.
Depending on the browser used, double-clicking the status bar padlock icon may allow you to view authentication details for a secure page. For specific details on how your software manages secure connections, please consult your browser’s help documentation.
To further protect the information we maintain and process, we maintain physical, procedural, and electronic safeguards. Access to personal details is strictly restricted to authorized contractors and employees who require it to manage, build, or enhance the PXM Fitness Website.
While we strive to maintain robust security protections for all processed information, please note that no security infrastructure can completely eliminate the risk of security breaches.
Should you have any inquiries regarding website security, please contact us by email at info@pxmfitness.com.
Changes to Our Privacy Policy
PXM Fitness reserves the right to change the content of this Privacy Policy from time to time, and such changes will become effective immediately. We will always post our most current Privacy Policy on our website, and we suggest that you periodically consult it, or contact us at info@pxmfitness.com should you have any concerns.